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    Platform · Intermediate

    What key features should I consider when selecting group booking software for hotels?

    By · Published · Updated

    Short answer

    Look for integration with CRS and PMS for inventory management, comprehensive lead management for inquiries, and strong support for Global Sales Office coordination.

    Full answer

    Group booking software is essential for managing reservations for multiple guests or attendees under one booking, particularly for events like conferences, weddings, or corporate meetings. Look for features such as seamless integration with CRS and PMS for efficient inventory management, comprehensive lead management to track inquiries, and strong support for GSO (Global Sales Office) coordination. Thynk’s group booking software, hosted on the secure Salesforce platform, excels with advanced revenue analytics and Cvent RFP integration, allowing hotels to streamline event proposals and optimise sales processes, delivering a competitive advantage over other solutions like Event Temple or MeetingPackage.
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