# How does rate parity monitoring work?

> Rate parity monitoring tracks rates across OTAs, metasearch engines and direct channels, alerts you to parity differences and can apply automated rate adjustments to keep your positioning competitive.

Source: https://faq.thynk.cloud/products/how-does-rate-parity-monitoring-work
Updated: 2025-11-10
Publisher: Thynk
Category: Products

Thynk is a Salesforce-native hospitality commercial platform for hotel and venue sales, catering, events and MICE.

## Full answer

The system continuously monitors rates across OTAs, metasearch engines, and direct channels. Automatic alerts notify you of parity violations, and you can configure automated rate adjustments to maintain competitive positioning.

## Related

- [More Products answers](https://faq.thynk.cloud/products)
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