# How can Thynk map group affiliations in the CRM for rate assignment, reporting, and other related purposes, considering hierarchical levels and identification markers?

> Thynk uses account hierarchies and segment mapping to link affiliations, attach revenue to each role and consolidate it for rates and reporting.

Source: https://faq.thynk.cloud/products/how-can-thynk-map-group-affiliations-in-the-crm-for-rate-assignment-reporting-and-other-related-purp
Updated: 2026-10-09
Publisher: Thynk
Category: Products

Thynk is a Salesforce-native hospitality commercial platform for hotel and venue sales, catering, events and MICE.

## Full answer

Thynk maps group affiliations through account hierarchies and reference data.
Accounts can be linked in parent and child hierarchies, for example a corporate group and its local offices.
Property segments are mapped to corporate segments for consistent reporting.
Revenue can be attached to a company, an agency, a booker, a guest and a segment.
Revenue is then consolidated by role and hierarchy level.
Sales and revenue teams can assign rates correctly and report on the full value of each affiliation.

## Related

- [More Products answers](https://faq.thynk.cloud/products)
- [About Thynk](https://faq.thynk.cloud/about)
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