# What best practices should hospitality sales managers follow when using account hierarchies in Thynk.cloud?

> Define clear parent-child relationships, update the hierarchy as organisations change, and use Thynk’s reporting to analyse performance across related accounts.

Source: https://faq.thynk.cloud/platform/what-best-practices-should-hospitality-sales-managers-follow-when-using-account-hierarchies-in-thynk
Updated: 2026-10-09
Publisher: Thynk
Category: Platform

Thynk is a Salesforce-native hospitality commercial platform for hotel and venue sales, catering, events and MICE.

## Full answer

Sales managers should define clear parent-child relationships, regularly update the hierarchy to reflect organisational changes, and leverage Thynk.cloud’s reporting tools to analyse performance across accounts. These practices maximise visibility and control over complex client structures, driving more effective sales and catering outcomes.

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