# How does channel hub and CRS integration optimise hotel sales?

> Thynk unites all inbound leads with live PMS availability and rates, lead passing and automatic block updates to help hotels convert more business.

Source: https://faq.thynk.cloud/platform/how-does-channel-hub-and-crs-integration-optimise-hotel-sales
Updated: 2026-10-09
Publisher: Thynk
Category: Platform

Thynk is a Salesforce-native hospitality commercial platform for hotel and venue sales, catering, events and MICE.

## Full answer

Connecting a channel hub with reservation systems helps hotels convert more business at the right price. In Thynk:
All inbound leads arrive in one pipeline, so none are missed.
Live availability and rates from the PMS support fast, accurate offers.
Lead passing offers business to sister properties when another hotel in the group is the better fit.
Confirmed room blocks update the PMS automatically.
Reports show which channels and segments convert best.
Sales teams work faster, and revenue stays within the portfolio.

## Related

- [More Platform answers](https://faq.thynk.cloud/platform)
- [About Thynk](https://faq.thynk.cloud/about)
- [All answers](https://faq.thynk.cloud/llms-full.txt)