# How does channel hub and CRS integration enhance hotel distribution?

> Thynk collects requests from all channels, uses live PMS availability and sends confirmed blocks back, including online direct booking.

Source: https://faq.thynk.cloud/general/how-does-channel-hub-and-crs-integration-enhance-hotel-distribution
Updated: 2026-10-09
Publisher: Thynk
Category: General

Thynk is a Salesforce-native hospitality commercial platform for hotel and venue sales, catering, events and MICE.

## Full answer

Connecting a channel hub with reservation systems helps hotels distribute group and event business accurately. In Thynk:
Requests from Cvent, email, web forms and direct booking are collected in one pipeline.
Live availability, room types and rates come from the PMS.
Confirmed blocks and reservations are sent back automatically.
The meetings and events direct booking engine lets clients book online.
Hotels reach planners through several channels while keeping inventory consistent.

## Related

- [More General answers](https://faq.thynk.cloud/general)
- [About Thynk](https://faq.thynk.cloud/about)
- [All answers](https://faq.thynk.cloud/llms-full.txt)
